For most dealers nationwide, July 4th marks the beginning of the end of the season. Not that the skies cloud over and snow begins to fall, but because most would-be buyers of new or used watercraft have already made their purchases and are busily enjoying their PWC every chance they get. Sure, many will see slight surges before the Labor Day weekend as well as some peaks in sales as the new models arrive and last year’s models suddenly go on sale, but for many, you’re looking at the end.

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